Thursday, October 29, 2015

ROP Career Skills

ROP Career Skills
How to Write a Great resume

Your ROP Portfolio

  • A portfolio contains three or more of your best work samples and a written explanation of each 
  • Letter of introduction
  • Resume 
  • List of References
  • Letter of Recommendation
  • Use the ROP Portfolio Handbook as a Guide

Job Seekers Trifecta

  • A solid well written and well designed resume
  • An equally well crafted list of positive references
  • A flawless handwritten job application
Your Resume Should Have

  • Who you are and how you can be contacted
  • Your job objective
  • Your level of education
  • Your work history or experiences
  • Your special skills and ability
Edit and Refine your Resume

  • Take time to write your resume
  • No typo's, use spellchecker
  • No mistakes, look for double works, grammar error
  • No misleading information
  • Format your text for easy reading and searching
Resume Writing Tips

  • List more recent job experiences first
  • List most important skills first
  • Leave out the obvious
  • Avoid negativity
  • Go with what you got: summer jobs, volunteer experience, clubs, relevant hobbies
  • Don't have a degree or diploma? State your estimated date for completion, class of 201X Proofread!
  • Ask at least 3 people to read your resume in detail to spot mistakes. Catch them before your interviewer does!

Style Can Vary

  • Just keep it professional, well organized and easy to read
ROP Portfolio Handbook

  • Contains tips and guides for all aspects of your portfolio
  • Has 2 samples resumes and a resume template to fill out so you can get started
  • Link is on class blog, download the PDF file to your computer and read it thoroughly
How to get started...


  • Find a program to write your resume with, such as Word, Google Docs or Pages
  • Think of what your ideal job might be this summer or in the future, align your resume info and objectives to that job
  • use the Resume Template in the ROP Portfolio Handbook and list all your important details

Thursday, October 15, 2015

color questions

1. What are the 3 primary colors?  
The three primary colors are Red, Green, and Blue.

2. How are secondary colors created?
Secondary colors are created when two primary colors are blended together


3. How are tertiary colors created?
Tertiary colors are created when any three colors are blended together
4. What is the difference between subtractive and additive color models? 
additive colors are colors which are "pure", i.e. colors add up to form white light. A Red light looks Red because it emits Red light.
while subtractive colors are "impure". You perceive Red pigment to be Red because it reflects Red light and absorbs everything except Red light falling on it.

5. How can color affect our perception? 
A website might have content that is eloquent and clear, but the color choices for background and other elements could send a contradictory message. Many companies choose their colors based off of personal preference or the corporate logo, but fail to realize that the website says much more than what is presented on the conscious level.  Design elements such as color choice that reach visitors on the subconscious level deliver just as strong of a message as written content.

6. How does one color affect another? 

Two colors, side by side, interact with one another and change our perception accordingly. The effect of this interaction is called simultaneous contrast. Since we rarely see colors in isolation, simultaneous contrast affects our sense of the color that we see. For example, red and blue flowerbeds in a garden are modified where they border each other: the blue appears green and the red, orange. The real colors are not altered; only our perception of them changes. This effect has a simple scientific explanation that we will uncover.



                                                                                           


swatches


Tuesday, October 13, 2015

Typography:

Legibility: Choose classical time-tested typefaces

Serif vs Sans Serif: Serif reads best at smaller sizes, can be complimentary

Font Variance: Too many confuse the reader.

Definition: Fonts that are too similar cause ambiguity.

Readability: Use upper and lower case letters for optimum clarity.

Alignment: Left alignment reads easiest, consider eye flow as it moves down a page.

Emphasis: Use these tools with discretion and without disturbing eye flow.
(Italics/Bold/Size/Color/Typestyle Change)

Integrity: Avoid stretching or distorting type.

Weight: Strive for a sense of balance.

The mac is not a typewriter

Kerning: The individual space between letters.

Tracking: Applying Kerning to the entire word.

Large Text Blocks: Rags

Tuesday, October 6, 2015

Color Theory Notes

Color Theory:

ROYGBIV:
Red, Orange, Yellow, Green, Blue, Indigo, Violet

Primary:
Pigment generated colors are derived from these primary colors: Red, Yellow, and Blue
Light generated colors are derived from these primary colors: red, Green, and Blue

Secondary:
Mixing primary colors creates other colors. For example: blue + yellow = green blue + red = violet

Tertiary and Beyond:
A secondary color wheel can expand to tertiary and beyond

Color Mixing:

RGB
Red, Green, Blue
Light Generated Model

RGY
Red, Green, Yellow
Pigment Generated Model

CYMK
Cyan, Magenta, Yellow, Black
Print Process Model

Color Modes:

Monochrome
Tints, shades and tones of a single hue

Grey Scale
Black and White only

Web Safe RGB
Hexadecimal compatible

Color Modification:

Tints
Add white to a pure hue

Shades
Add black to a pure hue

Tones
Add grey to a pure hue

Color Harmony:
Use complimentary colors
Split complementary
Analogous
Triad
Tetradic
Quadrilateral

Color palettes:
Different color palettes can invoke mood, location, and emotion

Color properties:
Cool, Warm, Bright, Dark, Saturated, Desaturated

Color Intensity:
Color Intensity changes in relation to its surrounding color

Color Intensity Illusion:
Using lighting to change shade

Color Associations:
these types of color associations are universal to all people

Cultural and Psychological Color Associations:
These color associations are generated from cultural and contemporary sources and may not be universally recognizable.

Why Color Matters:
73% of purchasing decisions are now made in-store
Catching the shopper's eye and conveying information effectively are critical to successful sales
Color increases brand recognition by up to 80%

Color Affects Appetite:
Blue is a rare occurrence in nature
We have no appetite response to blue food

Color Affects The Mind:
Pink is a tranquilizing color that drains your energy
Used in prisons, holding cells, opposing team locker rooms